SOCIAL MEDIA COURSES

SOCIAL MEDIA BASICS

Learn & empower yourself
XAF 75,000 Monthly
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CONTEXT

The job of Brand Content Manager, or content manager, combines communication, public relations and marketing. He produces and manages digital content on the web for a brand, a company or an organization, in order to optimize the customer relationship. 

This training provides you with an operational method to implement an effective and relevant content strategy in an omnichannel context.

GOALS

Audit and evaluate your brand

Develop and drive a branded content strategy

Create original content with high added value.

Engage your community through your content

TRAINING MODULES

Module 1: Meeting new brand challenges
Module 2: Build and develop a strong brand identity
Module 3: Driving an innovative and influential brand strategy
Module 4: Accelerate the performance of its content

Prerequisites for training

Master the fundamentals of communication and/or marketing.